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Our Story

Daastan-e-Miras:

It started with passion and precision in March 2019. With a perfect fusion of contemporary & classic style, Miras soon became one of the top sellers online. From 2021 onwards, our business grew through partnerships with online multi-brand platforms such as LAAM, Ensemble, and Fabbitt. We are passionate about making luxury fashion accessible to all while simultaneously creating rare, inspiring, and vibrant designs which stand out from the crowd. Also, we are all set to contribute more to our usual routine and were always planning to make our brand the No. 1 Fashion choice for South Asians. Miras proudly represents Pakistani traditions in every attire reverent of its ethnicities. We offer a preeminent amalgamation of fashionable with heritage in fusion, with its sprawling colors, details, and innovative designs.


The Vision

At Miras, we believe that trendiness comes through inclusivity and an assortment of designs and patterns. Our designers make everyone express their individuality with exuberance and confidence through our premium styles, embracing different fashion choices.


The Ideology

Miras embraces South-Asian heritage and fuses traditional wear with contemporary insights that commit a fresh ensemble to its customers—being a lifestyle brand staying true to its roots. We promise inspiring and vibrant designs, creating harmony between tradition & avant-gardism.

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